Veteran Nigerian music producer and record label executive Don Jazzy has opened up about the end of Mo’Hits Records, describing it as a turning point that taught him resilience and the importance of moving forward despite setbacks.
In a recent interview, Don Jazzy said the dissolution of Mo’Hits in 2012, which he co-founded with D’Banj, was not the end but a moment of learning and growth.
The experience, he explained, fueled the creation of his current label, Mavin Records, which has since become a major force in Nigeria’s music industry.
“When Mo’Hits ended, I learnt not to let anything break me,” Don Jazzy said, highlighting how the setback became a springboard for new opportunities.
From Mo’Hits to Mavin: A Lesson in Resilience
Don Jazzy noted that differences in vision and internal challenges led to the breakup of Mo’Hits, but instead of dwelling on the past, he focused on building a new platform for emerging talents.
His approach underscores a philosophy of turning obstacles into opportunities and prioritizing growth over regret.
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Industry analysts say Don Jazzy’s transition from Mo’Hits to Mavin Records reflects a shift from creative collaboration to structured business management, enabling him to mentor young artists while expanding his influence in Afrobeats and beyond.
Industry Impact
* Don Jazzy’s message resonates with emerging artists navigating Nigeria’s competitive music industry, where partnerships often dissolve and reinvention is key.
* Mavin Records continues to demonstrate stability, strategic growth, and consistent artist development, setting a model for other labels.
* The producer’s reflections highlight the value of resilience and adaptability in sustaining a long-term career in music.
Looking Ahead
Observers expect Don Jazzy’s resilience-driven approach to influence new talent signings, partnerships, and innovative projects under Mavin Records, reinforcing his status as both a creator and an industry strategist.
