On the eve of Donald Trump’s inauguration as the 47th President of the United States, Melania Trump unveiled her own cryptocurrency, $MELANIA, building on the momentum of the previously launched $TRUMP cryptocurrency.
Taking to X (formerly Twitter) late Sunday, Melania announced,
“The Official Melania Meme is live! You can buy $MELANIA now.”
Details of $MELANIA Cryptocurrency
According to its official website, $MELANIA is a digital asset built on the Solana blockchain, known for its scalability and high-speed transactions. The website clarifies that the coin is not intended as an investment or security, mirroring disclaimers found on the $TRUMP cryptocurrency platform.
The launch marks another step in the Trump ecosystem’s growing engagement with blockchain technology and digital assets.
The Trump Administration’s Shift Toward Crypto
Despite Donald Trump’s previous criticism of cryptocurrencies as a “scam,” his stance shifted dramatically during the 2024 presidential campaign. Trump became the first presidential candidate to accept crypto donations, signaling a strategic embrace of digital assets.
Trump’s campaign promises included:
- Building a strategic Bitcoin stockpile.
- Appointing crypto-friendly financial regulators.
- Introducing lighter regulations to encourage blockchain innovation.
This pro-crypto approach contrasts sharply with the Biden administration, which imposed stringent regulations and intensified scrutiny over the crypto industry, citing fraud and money laundering concerns.
Market Reaction and Performance
The Trump administration’s pro-crypto stance has buoyed market sentiment.
- Bitcoin surged to an all-time high of $107,000 following Trump’s victory, according to Coinbase.
- Dogecoin, frequently endorsed by Trump ally Elon Musk, also recorded substantial gains.
- The $TRUMP cryptocurrency boasts a market valuation of approximately $12 billion, while $MELANIA has reached around $1.7 billion, according to CoinMarketCap.
As of Monday morning, $MELANIA’s circulating supply stood at 62.21M coins, valued at $11.02 each, marking a 50.09% increase in 24 hours.
The Broader Influence of Crypto in Politics
Melania’s venture into cryptocurrency coincides with increasing political and financial influence from the blockchain sector. On Friday evening, the “Crypto Ball” in Washington, DC, brought together blockchain advocates and policymakers. Hosted by the incoming AI and crypto czar, David Sacks, the event underscored blockchain’s growing role in shaping policy.
The launch of $MELANIA further cements the Trump administration’s commitment to digital assets, potentially signaling a more crypto-friendly regulatory environment in the years ahead.
Conclusion
Melania Trump’s entry into the cryptocurrency space reflects the Trump administration’s deeper integration of blockchain technology into its financial and political strategy. With soaring valuations for $TRUMP and $MELANIA coins and growing optimism for lighter crypto regulations, the intersection of politics and digital assets is becoming a defining feature of the new administration.
