At the 11th edition of the Marketing World Awards, which were hosted in Accra, Ghana, MODION Communications, a very young public relations and integrated marketing communication consultancy firm, won the Most Innovative Public Relations Agency in West Africa title.
This accomplishment was the agency’s third worldwide honor of the year.
The other two are SABRE Awards Certificates of Excellence for its ‘#ZOLA Effect’ campaign for ZOLA Electric Nigeria and ‘Stand Back, Don’t Touch Me’, an in-house creative media relations technique to defend AriseTV correspondent over police abuse in the course of her work.
The Marketing World Awards honor innovation and originality among corporations, celebrities, and public relations, creative, and communications organizations in the West African region.
Odion Aleobua, the chief executive officer of Modion Communications, praised the award’s organizers for shining a light on the agency’s creative endeavors in his remarks.
“We are an African ideas powerhouse, and this is our second Marketing World recognition in four years, supported by other international, continental, and regional recognitions,” he said.
The head of Modion Communications explained that the achievement showed the agency’s ability to provide innovative, successful communications solutions to its expanding customers, who had trusted it with their strategic communications needs.
The agency has continuously shown how disruptive it can be with its ideas and exceptional capacity delivery, according to Mr. Akin Naphtal, Chief Executive Officer of Instinct Waves, the organization that organized the prize. For this reason, he stated, the agency is worthy of distinction.
The PDP spokesman remembered how the opposition party had warned on multiple times that terrorists, “many of whom were imported into our country by the APC,” had gained control over a significant chunk of our nation.
“Terrorists as non-state actors boldly showed their faces, boasting, admitting and confirming their participation in the Kuje Prison break,” the speaker continued, “from the video. Some of them were former prison inmates who were either jailed or awaiting trial for their previous terrorism act against our country.”
Nigerians may also recall Mallam Nasir el-Rufai, the governor of Kaduna State, confessing that the APC government was aware of the terrorists’ plans and whereabouts but did nothing.
It is estimated that between 2020 and 2022, terrorists killed roughly 18,000 Nigerians “as the criminals continue to be emboldened by the failures and obvious complicity of the APC and to which the PDP had always drawn attention.” Ologunagba said.
He declared, “This is not about politics; this is about humanity and leadership, which, regrettably, is lacking in our nation right now.”
In addition, the PDP expressed its disgust at “the pathetic response by the seemingly helpless, naive, and deflated Buhari Presidency,” which informed the nation in agony that President Buhari “has done all and even more than what was expected of him as Commander in Chief by way of morale, material, and equipment support to the military.”
“The APC and the Buhari Presidency are openly admitting their incompetence and failure with this statement. In other countries, during similar circumstances, the president takes the initiative and takes decisive action to save and defend the people.
“When faced with hardship, the President becomes the Consoler-in-Chief, offering the people comfort and hope.” Regretfully, Nigeria lacks a president who is compassionate and capable of serving as the country’s chief consoler.
Nigerians must immediately take notice and understand that holding the APC government responsible is the only way to end this terrible circumstance. To oppose the fascist leanings of the APC leadership, we as a people must unite, regardless of our political, racial, or religious connections.
In order to provide guidance on how to address the country’s escalating insecurity, Ologunagba demanded an urgent meeting of the National Council of State.
“Our country cannot collapse. The PDP spokesman said, “The President has, in his own admission, come to his wit’s end. Therefore, we must all revive the resilient Nigerian spirit and ‘can-do-attitude’ to prevail on the President to immediately and without further delay, accede to the demand by the PDP and other well-meaning Nigerians to convene a special session of the National Council of State to find a lasting solution.”