Nigeria’s logistics sector has long posed a fundamental challenge to growth, marked by delays, poor visibility, and fragmented infrastructure that stifles business efficiency. Amid this dysfunction, Vista is not simply offering solutions, it is reengineering the logistics experience from the ground up. And at the heart of this transformation is Maame Korkor Prah, the company’s founder, whose leadership is reshaping how businesses move, track, and manage goods in one of Africa’s most complex markets.
Her vision was shaped by a simple but urgent question: what if logistics in Nigeria could be intelligent, predictable, and inclusive? Rather than build a service around existing limitations, she set out to design a system that actively eliminates them. Under her leadership, the company has developed a user-friendly, tech-driven platform that enables real-time tracking, coordination, and inventory management, allowing businesses to make smarter decisions and reduce operational waste.
What began as a targeted innovation to fill infrastructure gaps has now become a comprehensive solution adopted across industries, from retail and agriculture to manufacturing and pharmaceuticals. The company’s clean interface and built-in intelligence give it broad appeal, but its true impact lies in how it simplifies the complex. For businesses used to navigating guesswork and delays, Vista offers something rare: clarity.
Her approach is deeply practical. She understands that businesses in Nigeria don’t just need software, they need systems that respond to volatility, scale affordably, and reduce friction. Through the company, she’s created a logistics infrastructure that is not only reliable but also strategically empowering. It enables users to pre-empt delays, manage distributed inventory, and optimize delivery networks with precision.
More importantly, the company is redefining access. In underserved areas where poor infrastructure once meant exclusion from formal commerce, the company is extending its reach, bringing rural suppliers, informal retailers, and emerging businesses into the formal logistics economy. This isn’t just about expanding market share; it’s about creating equitable linkages between Nigeria’s economic centers and its peripheries.
The company’s impact is also reshaping how small and medium-sized enterprises operate. Through digital onboarding, cost-efficient tools, and support for last-mile logistics, Maame is helping SMEs compete with enterprise-grade efficiency. For many, Vista is more than a backend service, it’s their bridge into structured, scalable growth.
