Data in Nigeria has entered a new era, with power reframed and purpose redefined. Signal in the Noise: Mastering the Art and Science of Data-Driven Discovery is reshaping how institutions harness information for impact. This outstanding work provides a strategic framework for developing equitable, resilient data ecosystems across sectors. With clarity and depth, it connects science and society, transforming complexity into actionable insights.
In an era where data reigns supreme as the engine of modern advancement, “Signal in the Noise” presents a bold strategy for developing economies. It’s becoming increasingly acknowledged as a vital compass, not just for Nigeria but for any country dedicated to transforming unprocessed data into real victories.
Director of digital policy for the National Information Technology Department Agency (NITDA). Dr. Aisha Udeh praised Onasanya’s contribution, stating that her insights are nothing short of transformative. “Her book is driving the conversation about data-powered governance and has already had a significant impact on how public and private organizations define their data needs.”
Since its publication, the book has drawn interest from regional development leaders, investors, policy strategists, and technologists. It is now a fundamental resource for government programs, incorporated into economic policy papers, and incorporated into the strategic plans of major financial institutions, medical facilities, and emerging technology companies. The approaches that are promoted within its pages are also having a significant impact on academic pathways in data science and analytics, as well as interdisciplinary collaborations.
The creative spirit and utility of the book are what truly make it stand out. Onasanya expertly merges her profound understanding of data science with a nuanced grasp of the complex socioeconomic fabric of emerging markets. This powerful combination offers a practical, results-oriented framework that is already enhancing public service efficiency and providing companies with intelligent, data-driven tools.
The book has been hailed as a foundational benchmark by industry leaders. Its profound resonance on a global scale is underscored by the fact that regional think tanks and development consortia are actively exploring its potential for widespread adoption throughout East and Southern Africa.
As a trailblazing data science expert, Onasanya has contributed to the theoretical foundation of data-driven decision-making and given the world a scalable, workable paradigm for significant social change. “Signal in the Noise” is a timeless example of the power of creative thinking in the ever-evolving field of applied data science, setting the path for unheard-of advancement.
