PalmPay, one of Nigeria’s top fintech platforms, has partnered with global digital commerce leader Sochitel to roll out an exclusive gift card promotion for its users. Running from April through June 2025, this initiative offers users up to 5% instant discounts on every gift card purchase made within the PalmPay mobile app.
This latest move is part of PalmPay’s ongoing efforts to enhance user engagement and expand its digital lifestyle offerings beyond traditional financial services. Through this collaboration, users now have direct access to a wide array of gift cards from both international and Nigerian brands, reinforcing PalmPay’s position as a one-stop platform for secure payments, shopping, and rewards.
A Smart Way to Shop and Save
PalmPay’s new gift card service unlocks exciting discounts on purchases from major global brands such as Apple, Amazon, Walmart, Steam, PlayStation, and Adidas, as well as popular local retailers like SPAR and premium wellness brand Oriki. With just a few taps, users can select a brand, choose a gift card amount, and complete their purchase instantly within the app.
This seamless process brings added convenience to customers while rewarding them with savings that accumulate with every transaction. Whether users are shopping for themselves or gifting friends and family, this new feature offers a quicker, more rewarding way to engage in digital commerce.
Strengthening Fintech-Lifestyle Integration
Femi Hanson, Head of Marketing & Communications at PalmPay, highlighted the significance of the initiative in reinforcing the platform’s role as a lifestyle-focused digital finance provider. “At PalmPay, we are constantly exploring innovative ways to enhance user experience. This gift card feature adds even more value to our platform, which already serves as a one-stop hub for digital banking and lifestyle services. We are excited to reward our users with instant savings on their favorite brands,” he said.
The initiative is designed to encourage increased user engagement on the PalmPay platform, which has grown rapidly due to its broad suite of services including peer-to-peer transfers, bill payments, airtime top-ups, and now, a gift card marketplace.
Sochitel: Powering Digital Commerce Across Africa
Speaking on behalf of Sochitel, Abiodun Odelola, the company’s Head of Marketing, expressed enthusiasm about the partnership with PalmPay. “We are proud to collaborate with PalmPay to bring this offer to millions of Nigerians. As the world’s foremost aggregator and reseller of premium digital products, with a strong focus on Africa, we empower partners like PalmPay to deliver seamless, top-tier services to customers,” he said.
Sochitel’s robust global network of premium retailers and digital service providers enables platforms like PalmPay to access a diverse catalog of digital products. The partnership ensures Nigerian consumers are not only connected to global shopping experiences but are also empowered with value-added offers that enrich every transaction.
“Our mission is to bridge the gap between customers and the very best in digital commerce, making every transaction effortless and more rewarding,” Odelola added.
How to Access the Gift Card Discounts
Participating in the gift card promo is straightforward:
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Open the PalmPay app.
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Navigate to the “Gift Cards” section under Services.
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Browse the available selection of brands.
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Select a brand and choose your desired card amount.
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Enjoy up to 5% instant discount on your purchase.
PalmPay users are encouraged to act quickly as the promo runs only through April to June 2025, offering a limited-time opportunity to maximize savings on some of the world’s most popular brands.
Enhancing Digital Lifestyles in Nigeria
PalmPay’s latest collaboration with Sochitel aligns with the broader trend of fintech platforms integrating financial and lifestyle services to meet the evolving needs of consumers. As mobile usage continues to rise in Nigeria, with millions relying on smartphones for banking, commerce, and entertainment, PalmPay is positioning itself as a key player in shaping how Nigerians interact with digital services.
This promotion reflects a strategic shift among fintech firms to embed commerce and consumer rewards into the everyday financial activities of users—delivering not just utility, but delight and savings. In a competitive digital payments space, such value-added services can significantly improve customer retention and platform stickiness.
Stay Informed and Connected
To stay updated on the gift card promo and other offers, users are encouraged to follow PalmPay on all major social media platforms. Likewise, Sochitel shares updates and news on Instagram and LinkedIn for those interested in the latest developments in digital product distribution across Africa.
With this new gift card promotion, PalmPay and Sochitel are not only making digital shopping more accessible and rewarding for millions of Nigerians—they are also deepening the fintech-lifestyle synergy that continues to reshape how consumers experience digital financial services on the continent.
